Tuesday, January 29, 2013

Guest Speaker

This past class we had a guest speaker Dietmar Dahmen.  To be honest I wasn't sure what to expect, or what the content of the presentation would be. However I was so pleasantly surprised by how exciting and relatable the topics were. It was a perfect presentation and left me feeling really excited as to what is to come this semester.  It was kinda funny actually, when Mr. Dahmen walked in the room I got the impression that he was more reserved.  But that was clearly not the case, throughout the presentation he cracked jokes and even jumped up on the table to properly show us what 50 million (about the size of a block) looked like stacked up to 1 billion (the length of his body).  The tips about how to advertise for a product were so useful as well, I especially liked how we were advised to "sell a way of life".  Bottom line his presentation was relevant and on point.  The best thing I took away from this awesome experience is that "Good is the enemy of great" ...That...shall be my new life motto.   :)

Wednesday, January 23, 2013

My First Reaction

Hi, my name is Kelli and welcome to my newest journey. Haha! I didn't want this to sound corny but hey, this is my first attempt. I started this blog to chronicle my personal experiences in my first advertising class at SJSU. Growing up I have always been a very creative and imaginative kid, so it was only natural that advertising would be a great major to have. Something about how clever some of the advertising tactics are really amuse me. I love it when a commercial makes me stop what I am doing and pay attention. However, advertising does have its downsides. For example, the constant in-your-face persistence of an ad. I of all people will be the first one to admit avoiding regular T.V at all costs due to the dull, reoccurring and annoying advertisements.  And it's not just limited to T.V, I am sure you have all wanted to commit a crime when you were on the last level of your favorite cell phone game, then WHAM an ad pops up. I can't be to upset though because I understand it's just a strategy. Now I'll wrap up the blog today but I will leave you with one of my favorite advertisements...Enjoy 
-Kelli